[tab name=’Example 1′]

Example 1: Thanks to customer for survey

Company Name or Letterhead
Address
City, State Zip
Date
Addressee
Address
City, State Zip

Dear Ms. Salvador:

Thank you for your prompt response to our service satisfaction survey. We are sorry to learn you were treated poorly by our staff in long-term parking. As a privately owned facility, we feel it is our duty to provide you with the best service. Enclosed please find a certificate for a month’s free parking.

We appreciate the candor and honesty you showed in your comments, and hope you will give us the chance to be of service to you in the future.

Sincerely,
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[tab name=’Example 2′]

Example 2: Apology letter to customer after customer service questionnaires

Company Name or Letterhead
Address
City, State Zip
Date
Addressee
Address
City, State Zip

Dear Mr. Costa:

Thank you for completing our recent customer satisfaction questionnaire for Versailles Florists.

We are distressed to learn the florist on duty used poor quality flowers in your table arrangements. Please accept our apologies, and our offer of free arrangements for your next banquet.

Again, thank you for your comments. We will take them to heart, and we look forward to your next visit.

Yours Truly,
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[tab name=’Example 3′]

Example 3: Thank you letter to customer for feed back

Company Name or Letterhead
Address
City, State Zip
Date
Addressee
Address
City, State Zip

Dear Ms. Orchid:

Thank you for completing our frequent listener survey. We are pleased you found our selection more than adequate, but were distressed by your comments regarding customer service. We hold our customer service to the same high standards we hold our books on tape.

Please accept the enclosed $15 gift certificate and our apologies. Thank you for your time.

Yours Truly,
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[tab name=’Example 4′]

Example 4: Thanks to customer for returning survey

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Dr. Conroy,

Thank you for taking the time to complete our guest questionnaire following your recent stay at the Hotel California.

I was distressed to learn that you found the clerks at the check out desk unresponsive and the process time-consuming. Please accept my sincere apologies for the poor standard of service you received. I have talked with my staff to insure that such behavior will not occur again, and the hotel will be re-examining our check out process for ways in which it can be made more efficient.

We look forward to welcoming you back to the Hotel California in the near future.

Sincerely,
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