23
Nov 10

Order Never Received





Example 1: Sample letter to customer for order not received

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Ms. Geisler:

Thank you for your message concerning your sporting goods order.

According to our records, we have not received an order from you. We would be happy to ship the equipment you need as soon as you complete and return the enclosed order form.

We apologize for any confusion we may have caused.

Sincerely,

Example 2: Purchase order not received

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Mr. Pethal:

We appreciate you letting us know you never received the latex gloves ordered in June.

Apparently, there was some sort of mix-up because we have no record of the order. No doubt it was lost in the mail.

We will express the gloves to Dr. Breen’s office today and bill them to his account.

Please accept our apology for any inconvenience.

Sincerely,

Example 3: Customer order letters

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Mrs. Klein:

Thank you for bringing your missing executive chairs to our attention.

You have not received your chairs because we have not received your order. If you send us another check for $357.98, we will be happy to deliver the chairs to your office within two days.

Please be sure to stop payment on the check you originally sent.

We appreciate your help in straightening out this matter. Enjoy your chairs; they are the best.

Sincerely,

Example 4: Order Never Received

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear,

Thank you for your interest in our products. I am sorry that you have not received your order yet, but according to our records, we have never received an order from you.

I apologize if the miscommunication is on our end. I have enclosed an order form and envelope to help you place your order again. You may also call our sales staff at 555-555-5555.

We look forward to having you as a customer.

Sincerely,


23
Nov 10

Tips and Examples for Backorder, Out of Stock Notification email

First, we should say thanks to customers for their order
and second, you are not able to deliver the item with proper reasons like backorder or out of stock

Example 1: Sample letter for backorder Notofication

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Mr. Blatnik:

Thank you for your order of 450 Arabian blue tiles.

Currently, we do not have enough tiles in our inventory to fill your order. We expect the next shipment from our supplier in the first week of August. As soon as the shipment arrives, we will deliver your tiles immediately.

Please accept our apology for the delay.

Sincerely,



Example 2: Apology letter for backorder or Out of Stock

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Mrs. Wilhelm:

We were pleased to receive your order for an oak Wrap-Around Computer Desk.

Unfortunately, we will have to place your desk on backorder, pending the next shipment from our manufacturer in London. We will make every effort to deliver the desk to you by the third of April.

We appreciate your patience.

Sincerely,

Example 3: Customer apologies letter for backorder, Out of Stock,

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Mr. Marquez:

We appreciate your order for 600 feet of windbreak fencing.

Usually, we are able to fill such orders within one week. However, due to unexpected demand for windbreak fencing this month, we have sold-out our inventory. Your fencing has been placed on backorder.

We are presently implementing plans to increase production and should have your order ready before December 17.

We regret any inconvenience this delay may cause.

Sincerely,



Example 4: Apology letter for out of stock item

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear,

Thank you for your order of the Hamilton Smoke Alert smoke detector. Response to this offer has been overwhelming and, to be honest, we are having difficulty meeting the demand.

We have sold out of our current supply and are expecting a new shipment within two weeks. We will alert you and ship your order as soon as that shipment arrives. We will not charge the credit card number you have given us until your order is shipping.

We apologize for any inconvenience this delay has caused and thank you for your patience.

Sincerely,


23
Nov 10

Failed To Provide Information





Example 1: Letter to customer for complete information

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Mrs. Harold:

Thank you for choosing Next Wave Interactive Technologies.

We will be happy to process your order for the touch-sensitive monitor as soon as you let us know how many you would like to order. This information was omitted from your original order form.

Please write the quantity you wish to order on this letter and return it with your signature, or call me at (800) 555-9274.

We appreciate your business.

Sincerely,

Example 2: Letter for received order incomplete information

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Mr. Ficus:

Thank you for ordering a restaurant capacity cappuccino maker.

Your order form does not indicate your method of payment. Could you please let us know whether you prefer to pay by check, credit card, or C.O.D.? If you are going to pay by credit card, please include the name of the card, the card number, and the expiration date.

As soon as we receive this information we will be happy to expedite your order.

Sincerely,

Example 3: Letter for requesting complete order

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Ms. Gerald:

We were please to receive your order for a pressure washer.

Your order form did not list your credit card number. If you complete the enclosed order form, including your credit card number, we will ship your pressure washer immediately.

The feedback from other customers about our pressure washer has been tremendous. I am sure you will be very satisfied with yours.

Sincerely,

Example 4: Letter to customer

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Ms. Calabos,

Thank you for your interest in subscribing to Customer First magazine. Unfortunately, we are unable to start your subscription until you give us a complete mailing address or phone number.

I have enclosed a postage-paid subscription card to help you provide the necessary information. You may drop the completed card in the mail, or fax it to us at 800-555-5555. If you have access to the Internet, you can also subscribe via our web page at http://www.customerfirst.com.

We understand commitment to customers, and we are eager to have you as one of ours.

Sincerely,


23
Nov 10

Discount/Special Offer Expired





Example 1: Offer expired letter

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Mr. Bronson:

As of December first, Ultima Card is discontinuing the Falcon Motors Rebate Program. Although you can no longer earn Falcon rebates from purchases on your Ultima Card after December, the money already earned in rebates is valid until January 1, 2005.

We thank you for your participation in this very successful program.

Sincerely,

Example 2: Letter for discount offer expired

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Mrs. Rourke:

We will no longer honor Super Mart Savers Cards beginning January 1. You can still save with coupons from our Super Mart weekly circular.

Thank you for shopping with Super Mart.

Sincerely,

Example 3: Special offer expired letter to customer

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Mr. Weir:

It’s time to redeem your points; our Pit Stop Points Program ends soon. You can redeem your points for gasoline, oil changes, or merchandise in our Fill-Up stores until May 14.

Although our Points Program is ending, we will still offer the comprehensive services of a full service gas station with the prices you would expect from a convenience store pump.

We are glad you stop at Pit Stop.

Sincerely,

Example 4: Discount letter to customer

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Mr. Butler,

Thank you for your interest in Southwest Signs. We are sorry to say that special on storefront banners you quoted in your purchase order expired the last week of June.

I am enclosing our present pricing schedule. If you would like to go ahead with the banners you requested, please submit a new purchase order that reflects the current price.

I think you will find our normal rates are very competitive. I hope that you will still give us your business.

Sincerely,


23
Nov 10

Back ordered Product Now Shipping





Example 1: Back ordered letter sample

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Mr. Mellon:

We notified you in April that your purchase of two 1953 MGTD axle rods was on backorder. They are now in, and we are shipping them to you by Postal Express.

Sincerely,

Example 2: Letter for back ordered shipping

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Mrs. Gross:

We have located a copy of Bolts of Melody, the book you had on backorder. Our London distributor is shipping us the book this week. It should be ready for you to pick up by Friday the 23rd.

Sincerely,

Example 3: Back order in processing letter

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Mr. Sadowski:

The hoses you ordered are now available. We will deliver them Friday before noon. Thank you for your patronage.

Sincerely,

Example 4: Letter to customer for back ordered

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear,

We are happy to announce that we have received our new supply of Hamilton Smoke Alerts and are shipping your order immediately.

A charge of $31.98 will appear on your next credit card statement. This price includes shipping, handling, and Texas state sales tax.

Again, we apologize for the delay in shipping. If you have any questions about installing your new smoke detector, please call our Customer Support Center at 1-800-555-5555.

Sincerely,


23
Nov 10

Altering Customer To New Ordering Policy/Procedure





Example 1: Sample letters for new policy of ordering

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Janet:

Recently, we have noticed an unusual number of canceled and returned deliveries from Shoe Tree because employees are placing unapproved orders. To solve this problem, we have instructed our salespeople to accept orders only from you or Brad Freshwater.

If you wish to add anyone else to the list of authorized purchasers, please let me know.

Thanks for your cooperation with this new procedure. We think it will speed the ordering process for everyone involved.

Cordially,

Example 2: Procedure letter to customer

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Mr. Appleby:

Savory Chicken is one of our most valued customers and we want to make our service to you as reliable as possible. Now that you have expanded to 42 stores in the metropolitan area it is easy for us to confuse orders. When your South Main store got the catsup ordered by the North Main store last Monday, we decided it was time to change our ordering procedure.

We are instituting a plan to avoid misdirected orders using purchase codes. Each Savory Chicken store is being assigned its own code. The code for the 1211 Blanton St. store is 95-4864. Please use this code when placing an order.

Thank you for helping us to serve you better.

Sincerely,

Example 3: Order policy letter to customer

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Mrs. Linn:

As of March first, we will no longer accept HEAP vouchers as payment for home heating oil purchases. We have participated in the HEAP program for 12 years as a courtesy to our customers. The new federal energy assistance guidelines, unfortunately, make the program too cumbersome for us to administer it effectively.

We regret any inconvenience this may cause. We value your business.

Sincerely,

Example 4: Example of letter for ordering policy

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear,

We at Johnston’s Fleet Service, Inc. are proud of the relationship we’ve developed with Azure Caterers over the years and are pleased to call you one of our best customers. We would like to make it easier for Azure and our other customers to work with Johnston’s in the future, so we have developed a new system for requisitioning our trucks and drivers.

You may now request our vehicles and drivers over the Internet, via our website at http://www.johnstonfleet.com. Click on the “Orders and Requests” icon and enter your account number as your password.

If you do not have access to the Internet, try our new automated phone system. Call 555-555-5555 with your account number handy. The entire process of order trucks, drivers, and insurance now takes about 10 minutes in most cases.

You may still fax your requests to 555-555-5556, but our on-line staff is being reduced and our previous number (555-555-5554) will change over to our new system on June 1.

Thank your for your past business and we look forward to serving you in the future.

Sincerely,


23
Nov 10

No Replies




Guidelines : No Replies

“No” Replies

Guidelines

  • Begin on a positive, or at least neutral, note—even if simply a restatement of the request or assurance that you have carefully studied the situation. The “bottom-line” message in a “no” reply should not come upfront because it hits the reader too hard; some audiences would not even bother to read your following explanation.
  • Build up with reasons for your forthcoming “no.” In this fashion, you are asking the reader to examine the evidence with you and to accept your reasoning and conclusion. Don’t prolong the explanations to the point that you sound defensive or pleading; however, don’t make your explanations so brief and general as to be unconvincing.
  • Don’t hide behind “company policy” or a that’s-the-way-we’ve-always-done-it explanation. Even if company policy or past experience is a valid basis for your response, explain the reasoning behind the policy or past action.
  • Don’t give a patronizing lecture about how things should be or state obvious platitudes. Watch admonitions such as, “We should not incur any unnecessary expenses.” Who should?
  • Make a firm statement of your “no” answer.
  • Mention any conditions under which you will reconsider—for example, “when priorities change,” “when business improves,” or “if we have branches not following these procedures.”
  • Offer any alternative “yes” willingly, not begrudgingly.
  • End on a positive note. At least thank readers for their interest or effort. Don’t get sidetracked in discussing other issues to which you object; leave those for a later memo. Leave them with a back-to-business-as-usual feeling.

Example 1: Declination letters

[Subordinate has requested approval to install new control title-policy procedures.]

Memorandum

TO:

FROM:

DATE:

SUBJECT: Programming of New Procedures to Control Title Policies

In reviewing your memo of June 22, I noted that Mike Francis is attempting to install a procedure to control title policies by February 19—. I’m very concerned that we don’t have people who are checking on people who are checking on people. I prefer offices where one person performs and controls all functions. Such autonomy creates variety on the job and helps fix responsibility for outstanding achievement.

I have asked Mic Lakeland to make a study of all policies being sent to Pittsburgh and to decide which of these might be eliminated. Other branch offices such as Atlanta, Dowdent, and even our competitors (First American of Oregon) have cut overhead by eliminating such unnecessary distributions and checks. Also, as stated in paragraph six of your memo, we already have procedures to handle reinsurance on anything in excess of $5 million. We also have procedures to get approval for policies written for less than that.

I believe losses are going to come more from failure to follow existing procedures, such as paying off previous liens, than from issuing policies over $5 million without the reinsurance. Therefore, I do not think programming new control procedures would be appropriate or cost-effective at this time.

I do appreciate your attention to detail, however; if we do have branches that are not following these already-written instructions, please point that out to me.

Join me in cutting out some of the paperwork. Thanks.

Example 2: Refusal letters samples

[Subordinate has requested funds for a grinding upgrade team.]

Memorandum

TO:

FROM:

DATE:

SUBJECT: Grinding Upgrade Team

After our Thursday discussion about establishing a grinding upgrade team, I have reevaluated our ability to support such an effort in fiscal 19—.

Current budget and planning include an extensive press rebuild and general upgrade program and also a rebuild of one of the roughing grinders. In view of these previously established programs, of limited maintenance technicians and engineering staff, and of existing budget planning, approval of your project will be impossible at this time. I do not question your evaluation of the need for this upgrading; I simply must compare it to priorities of other programs already budgeted for this year.

Please keep me informed on other important phases of your work. We do want to remain as flexible as possible as priorities change.


23
Nov 10

Thank You To Participate






Example 1: Thank you letter for participation

Company Name or Letterhead
Address
City, State, Zip

Date

Addressee
Address
City, State, Zip

Dear Ms. Holst:

We would like to thank you for the excellent job you did in coordinating the annual Office Skills Fair. You managed to schedule a wide variety of professionals to instruct on skills that will benefit our office staff.

We especially appreciate the new topics you introduced. Building Web pages, for example, is an area our company has been wanting to explore. Now that we have employees who have learned to do so, we can capitalize on that knowledge. It was also interesting to see demonstrations of so many new types of office software.

Planning a week-long Skills Fair such as this is a monumental undertaking. Your attention to detail, from the scheduling of presenters, to the arrangements of the room, to the choice of caterers made this one of the most successful Skills Fairs we have ever had. Thank you for a job well done.

Sincerely,

Example 2: Thank you letter for event participation

Memorandum

TO:

FROM:

DATE:

SUBJECT: Thank You to the Banquet Planning Committee

We would like to extend a hearty thanks to LaShonda James, Parker Grey, and Josiah Temple for the wonderful job they did in planning our annual banquet.

Their choice of the River Queen made this year’s banquet a unique experience. It was the first riverboat ride many members of our company have taken, and the chief of the River Queen was excellent, as promised.

The committee, however, outdid themselves with the securing of Dr. Albert Sooner as our keynote speaker. Dr. Sooner is a gifted speaker, who is as entertaining as he is thought-provoking. His speech is not one we will soon forget.

Congratulations for an outstanding job to these fine individuals are in order. Please be sure to offer them your sincere appreciation.

Example 3: Thank you letter after meeting

Memorandum

TO:

FROM:

DATE:

SUBJECT: Thank You for Your Work

We would like to thank you, Beth, for the fine job you did when arranging travel and hotel arrangements for our meeting participants. Some important clients attended this meeting and your efficient planning of every detail, including arranging for pick-up or having a rental car already arranged, helped the process go smoothly. No one had to worry about a thing, which is precisely what we wanted when we assigned you this job.

Coordinating for sixty people was quite a task, we know, and we appreciate the professional manner with which you handled it.

Example 4: Thank you to participate

Company Name or Letterhead
Address
City, State, Zip

Date

Addressee
Address
City, State, Zip

Dear Casey,

We would like to thank you for the excellent invitations you designed for our upcoming stockholders meeting. The redesigned logo was perfect—you captured the bold, innovative feel of the company. We are pleased to be sending them out.

We would like to consider the possibility of using the new logo on all our future stationery. Please give me a call at Ext. 998 to discuss the possibility.

Regards,

Example 5: Thank you letter

Memorandum

TO:

FROM:

DATE:

SUBJECT: Transcription of Board Meeting Tapes

We would like to thank Beverly Jackson, Emile Carstairs, and Ben Warner for their transcription of our two day Board Meeting tapes. Having these tapes transcribed has been quite helpful for our board members—the tapes have allowed them to carefully study several key points of the meeting that will be voted on at the next meeting.

We realize the time and work involved in such transcription; particularly when the tape quality was at times less than perfect! Your efforts are greatly appreciated.


23
Nov 10

Thank You For Opportunity to Speak





Guidelines : Thank You For Opportunity to Speak

Thank You for the Opportunity to Speak at Meeting

Guidelines and Alternate Phrases

  • Thank the reader for the opportunity to speak.
  • Your soapbox was solid and lofty–thank you so much for letting me climb on it last week to share a few “words of wisdom.”
  • I appreciate so much the opportunity you gave me to address your group last Monday.
  • Thank you for letting me share my ideas with the Forum group last week.
  • Thank you for the opportunity to conduct the sales seminar for your group.
  • Thank you for your confidence in having me address your group of engineers last week.
  • What confidence you showed in asking me to be a part of last week’s panel before your managers! I thank you for the opportunity.
  • Thank you for letting me do what I do best–talk. Your group made marvelous listeners!
  • Give your assessment of how the meeting went, showing modesty about your contribution.
  • The group seemed genuinely interested in hearing how ….
  • The audience members were so good about responding to all my shenanigans.
  • The audience asked some tough questions–I like that because it allows me to ….
  • They were so willing to participate in all the activities I’d planned for them.
  • The synergy of the group was fantastic; their potential to work together to achieve … will be unlimited.
  • Although I’m sure there were some who disagreed with my theories, the majority expressed a great deal of support.
  • Although some of the group already seemed well-versed in the subject, I hope they, too, picked up a few ideas about specific uses for ….
  • The group certainly kept me on my toes with their questions.
  • From reading the faces of the audience members, I think they were most receptive to the changes I suggested.
  • Remind the meeting planner of any promises about referrals or other follow-up publicity efforts.
  • The mailing list you offered to send will be quite helpful to me in making follow-up materials available to your group.
  • I’ll be looking forward to getting some calls from the audience members about presenting this information at your local branches.
  • Thank you for your offer to phone Jack Dunaway about the possibility of facilitating such a meeting with his group. That certainly will give the ideas wider exposure.
  • I’ve enclosed a photo and print materials for the follow-up story you mentioned writing for your in-house newsletter.
  • Ask for a testimonial letter if you want to seek other speaking opportunities.
  • Would you mind dropping me a note about the presentation? As you may know, speakers live by word of mouth.
  • I’ll appreciate it if you can write a letter mentioning your own and the group’s reaction to the briefing. I’d like to have some record to pass along to my supervisor, who is in the process of determining whether such briefings are really worthwhile.
  • May I ask a favor? Would you drop me a short note giving your reflections on the meeting? Do you think the group will find the ideas helpful? How specifically will they profit from the information? These comments would be helpful for other managers trying to decide whether their teams would benefit from such a seminar.
  • Would you please write me a letter about the audience’s reception to my ideas? No, I’m not planning to sit around and pat myself on the back. Rather, I want to have something in the file for other managers who might be considering a workshop similar to the one I presented for you.

Example 1: Thank you letter for opportunity to speak

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Kenny:

Thank you for the opportunity to speak to your group this week about relationship selling. I always look at such meetings as a learning experience for myself when I leave with so many true stories that underscore the validity of the concepts presented.

The group members seemed very receptive to the ideas. They asked some particularly thought-provoking questions that make me think they plan to use the information right away to their benefit. After you have had time to talk with others in the group, I’d also appreciate a note summing up their reactions to the ideas and the meeting. This feedback gives me invaluable direction for any follow-up sessions at other branches.

For those in the group who left their business cards with me, I’ll be mailing further information. If you have later inquiries, please direct them to my office.

All in all, I was thrilled about the potential of your group to change the way our industry does business.

Sincerely,

Example 2: Letter for opportunity

Company Name or Letterhead
Address
City, State, Zip

Date

Addressee
Address
City, State, Zip

Dear Mr. Kruger:

Thank you for allowing me the opportunity to share my ideas on making the most of committee work. Knowing how to operate effectively in a group, I feel, is the key to a successful business. Obviously your employees felt that way—they asked specific questions which indicated they were seriously evaluating my ideas and methods.

I especially enjoyed the role-playing portion of the presentation. I often feel as if I learn more than the participants do. They always come up with a novel approach to a problem I had not considered. I guess that further validates the idea of working together! If at all possible, I would be interested in hearing your employees’ feedback concerning the presentation. Their comments are important to me, because if they disagreed or failed to understand a part of the presentation, then I need to adjust accordingly.

Thank you for your kind offer to pass my card along to other colleagues with a letter of recommendation for my presentation. I realize that you are extremely busy and appreciate the time you are taking to do so.

You have a group of bright, motivated employees. It was a pleasure to work with them.

Sincerely,

Example 3: Address in conference

Company Name or Letterhead
Address
City, State, Zip

Date

Addressee
Address
City, State, Zip

Dear Joan,

Thank you so much for the opportunity to speak to your marketing class last week. I have often wondered how college professors manage to stand up at the front of the room and lead a group discussion—I initially found it more intimidating than giving a presentation to the Board of Directors!

Fortunately, your students soon set me at ease. I enjoyed hearing their perceptions of the world of marketing almost as much as they seemed to enjoy hearing about it from someone who is “in the trenches.” They asked excellent questions—ones that made me stop and consider certain marketing practices that are taken purely as a matter of course. Having to explain these practices gave me new awareness of my own field.

I have enclosed the bio and picture that you requested for your department newsletter. Thank you for the honor of including me in it!

I would also like to ask if your department may be interested in arranging some marketing internships with my company. If all your students are as perceptive and motivated as the ones I met in your advanced class, I’m sure it would be a worthwhile project.

Regards,


23
Nov 10

Soliciting Details about Audience





Guidelines : Soliciting Details about Audience

Soliciting Details about Audiences

Guidelines and Alternate Phrases

State your purpose.

I want to make sure I’m meeting the specific needs of your audience. Would you help me by answering a few questions?

Audience needs and expectations vary, so I want to make sure my comments are appropriate. Your answers to the following questions will help me focus my efforts.

I’m wondering about my aim. That is, I want to shoot my comments straight to the heart with your group. For example, will you answer the following:…

Ask your questions as specifically as possible.

Make response easy.

I’ve enclosed a two-page questionnaire for you to complete. Simply circle the appropriate numbers.

Simply jot your notes in the margin.

You may want to review these questions, think about your answers, and then phone me with your responses.

Could you direct me to two or three other members of your group who might answer the following questions for me?

Example 1: Soliciting details about audience letter

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Barbara:

I’m looking forward to speaking to your group on April 14. Would you help me make my comments as appropriate as possible by giving me a profile of the group members?

Simply jot your answers to the following questions in the margins of this letter. Or, if you prefer, you can call me at 379-7796.

• What is the male/female mix?
• What is the age range?
• What is their socio-economic level?
• What is their education level?
• Describe their technical background with regard to ….
• Is attendance required or by choice?
• What is their attitude about my subject?
• What is your objective for the meeting?
• Are they used to audience participation activities?
• Should I allow time for questions and answers?

Thanks for your help in making sure I’m on target with your audience.

Sincerely,

Example 2: Requisition letter

Company Name or Letterhead
Address
City, State, Zip

Date

Addressee
Address
City, State, Zip

Dear Mr. Martin:

I am pleased to be able to meet with your employees to discuss customer service concerns with them. In order to ensure that I do not waste time covering material that your employees may already be proficient in, I would appreciate answers to a few questions. Feel free to jot your answers in the spaces provided. Thank you for your time—these answers will help me meet your audiences’ needs much more efficiently.

• How many employees will be attending?

• How many years has each employee been in customer service?

• How many years has each employee been with your company?

• Are any of your employees still in training? How many?

• How many employees are Level 1 Certified?

• How many employees are Level 2 Certified?

• How many employees are Level 3 Certified?

If there is a great deal of diversity in training levels, would you like me to divide the employees into groups and deliver small group presentations rather than one large group presentation?

As you can see, the answers to these questions will definitely determine what type of presentation I give. Thank you for your time.

Sincerely,

Example 3: Target audience letter

Company Name or Letterhead
Address
City, State, Zip

Date

Addressee
Address
City, State, Zip

Dear Caroline:

I am looking forward to speaking about Floor Sales Strategies to your sales staff. In order to address their direct concerns, I would appreciate it if you could have the staff answer the following questions for me:

• What is the most difficult situation you have ever found yourself in when dealing with a customer?

• What aspects of floor sales do you have questions about? What things would you want to change?

• What would you consider to be an ideal work/sales situation?

Just fax me their answers at 554-8984. Thanks so much, Caroline!

Sincerely,